About PETA Prime
    Are you ready to make a big difference for yourself, animals, and the Earth through simple day-to-day choices? PETA Prime has all the information you need to live a healthy, humane, and rewarding life.


Welcome to PETA Prime

  • May
  • 21

The Frugal Vegan: Cashing In With Compliments, Complaints, and Comments

Posted by at 9:57 AM | Permalink | Comments (2)


It often pays to speak up. We, as consumers, carry a lot of clout, and companies large and small are clamoring for our input. Most love to hear from us, and our feedback is invaluable to them—enough so that they often reward us.

When I find a product I like, I make a point of contacting the …

Posted to Money | Posted to Tags: , , , ,

  • May
  • 20

The Dancer Who Loved Rats

Posted by at 11:03 AM | Permalink | No Comments

PETA and animals have lost a great friend with the passing of the talented performance artist and teacher Rachel Rosenthal , who died at her home in Los Angeles last week.

Rachel’s provocative performances—which combined various media, including music, words, video, costumes, paintings, lighting, and dance—enraptured audiences from Carnegie Hall to Sydney to Brussels. They had a way of dancing …

Posted to Family & Friends | Posted to Tags: ,

  • May
  • 19

Spring Produce: “More Peas, Please!”

Posted by at 9:52 AM | Permalink | No Comments


Spring is the season of renewal, and a delicious harvest accompanies this spring awakening. Eating with the seasons—and indulging in fresh, organic, local produce—is a great way to keep your body healthy and energized by maximizing one’s nutrient intake. I am loving the recent offerings from my local CSA and farmer’s markets, and I have been sampling …

Posted to Home & Garden | Posted to Tags: , , , , , ,

  • May
  • 18

Stopping Bird Flu Starts at Dinner

Posted by at 12:44 PM | Permalink | No Comments


Several years ago, I had a friend named Apollo. He would struggle to his feet as soon as he saw me and carefully shuffle to my side. His little sounds of happiness filled the air as I scratched and petted him. He ignored virtually every other human, but he lit up when I was around. I wasn’t …

Posted to Health | Posted to Tags: , , , ,

  • May
  • 14

7 Good Reasons to Shun Eggs During National Egg Month

Posted by at 11:22 AM | Permalink | No Comments


Several months ago, PETA’s Los Angeles office, the Bob Barker Building , hosted an unusual adoption event. There were no dogs or cats or even rabbits. This event was for the birds — literally. Nearly 100 hens — who had been rescued by Animal Place from an egg farm that was “depopulating” birds who were no longer productive — were in need …

Posted to Health | Posted to Tags: , , ,

  • May
  • 13

7 Ways to Help Animals While on Vacation

Posted by at 7:28 AM | Permalink | No Comments

Taking a vacation? Good. You deserve it. You already take action for animals in your everyday life, but how about helping them on the road, too?

Here are seven easy ways that you can help animals on your summer vacation:

1. Use HumaneTrip.com to plan your vacation.

Not only will Humane Travel make sure that your trip is compassionate in every way, …

Posted to Travel | Posted to Tags: , ,

  • May
  • 12

PETA’s Nanci Alexander Center for Animal Rights Celebrates Five Years of Work

Posted by at 12:49 PM | Permalink | 1 Comment


When PETA opened its office in Washington, D.C., five years ago, we couldn’t think of a better namesake than Nanci Alexander . Founder of the Animal Rights Foundation of Florida and owner of the landmark gourmet vegan restaurant Sublime in Fort Lauderdale, Florida, Nanci is a founding member and PETA patron extraordinaire. This year, we celebrated the building’s fifth anniversary with a brunch in Nanci’s honor …

Posted to Family & Friends | Posted to Tags: , , ,

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The information and views provided here are intended for informational and preliminary educational purposes only. From time to time, content may be posted on the site regarding various financial planning and human and animal health issues. Such content is never intended to be and should never be taken as a substitute for the advice of readers' own financial planners, veterinarians, or other licensed professionals. You should not use any information contained on this site to diagnose yourself or your companion animals' health or fitness. Readers in need of applicable professional advice are strongly encouraged to seek it. Except where third-party ownership or copyright is indicated or credited regarding materials contained in this blog, reproduction or redistribution of any of the content for personal, noncommercial use is enthusiastically encouraged.