Why the Heir to the Baskin-Robbins Empire Doesn’t Eat Ice Cream

If John Robbins’ last name sounds familiar to you, it’s probably because his father was one of the founders of the world’s largest ice cream company, Baskin-Robbins. Robbins was groomed from an early age to help take over the family business—he even grew up with an ice cream cone–shaped swimming pool in the backyard. But … Continue reading Why the Heir to the Baskin-Robbins Empire Doesn’t Eat Ice Cream