About PETA Prime
Are you ready to make a big difference for yourself, animals, and the Earth through simple day-to-day choices? PETA Prime has all the information you need to live a healthy, humane, and rewarding life.



  • Feb
  • 1

Vegan Wine and Champagne for Valentine’s Day

Posted by at 7:39 PM | Permalink | No Comments
NV Valentines 2-pack

If the thought of finding the right wine to serve to your special valentine this year seems like a daunting task, rest assured—you have nothing to worry about. Vegan Sommelier has the perfect pairing to help you answer the hardest question this Valentine’s Day—what’s for dinner? The boutique wine company promises not to “drown you […]

  • Dec
  • 18

Win Great Gifts From Calico Dragon!

Posted by at 10:21 AM | Permalink | 1 Comment

Now’s your chance to win terrific prizes from Calico Dragon, a compassionate company—and PETA Business Friend—that spreads important messages about animal welfare issues through fashion. Calico Dragon donates a portion of all its proceeds to animal charities around the world and is offering PETA Prime readers an opportunity to claim one of three different animal-friendly […]

  • Dec
  • 23

Best of PETA Prime: Remembering Animal Shelters at the Holidays

Posted by at 5:46 AM | Permalink | Comments (4)

Those who care for animals at our community animal shelters are often taken for granted. Working under the most stressful conditions, these unsung heroes deserve our special thanks, and the holiday season can be an ideal time to show our appreciation. Many animal shelters are in dire financial shape—especially those impacted by the current economic […]

  • Dec
  • 2

The Gifts That Your Dog Really Wants

Posted by at 4:30 PM | Permalink | Comments (5)

Petfinder reports that 63 percent of people buy holiday gifts for their dogs. Then there are the birthday presents, valentines … the list goes on and on. While the rope toys and Nylabones give dogs mental stimulation and exercise, our pups get much more of both from the time that they spend with us. Here […]

  • Nov
  • 28

The Best Christmas Gift Ever

Posted by at 7:39 PM | Permalink | 1 Comment
PETA Presents

If you can’t bear the thought of wrapping up another video game or pair of gloves, why not give your loved ones the gift of alleviating animal suffering? We’ve rolled out our PETA Presents website just in time for the holidays, and the site features gifts from $5 to $500 that protect animals every time […]

  • Dec
  • 18

The Perfect Dog Gift: Buckle Up Your Buddy

Posted by at 5:45 AM | Permalink | Comments (2)

It’s that time of the year again, when we are all looking for that perfect gift for our canine companions. I have a whole chapter on selecting dog gifts in my book, Let’s Have a Dog Party, but I wanted to share an excerpt here on a priceless gift that you can give your mutt […]

  • Dec
  • 15

Dolly Parton’s Holiday Gift Idea for Dogs

Posted by at 5:59 AM | Permalink | Comments (9)

My brother and sister-in-law live in Knoxville, Tennessee, which is just a “hoot and a holler” from Sevierville (pronounced “Severe-vull”), where indomitable country superstar Dolly Parton was born and raised. Dolly is practically a goddess in those parts, and people flock to her Dollywood amusement park in nearby Pigeon Forge to take in the shows […]

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