About PETA Prime
Are you ready to make a big difference for yourself, animals, and the Earth through simple day-to-day choices? PETA Prime has all the information you need to live a healthy, humane, and rewarding life.



  • Apr
  • 29

Prime Guide to Disaster Preparedness for Animals

Posted by at 9:18 AM | Permalink | No Comments

In light of the recent earthquake in Nepal, we thought we would republish this post. It pays to be prepared to help your animal companions when disasters strike. Who can forget those awful images after the tsunami of people and animals displaced by the flooding? Like so many people, I wanted to help but didn’t […]

  • Oct
  • 26

Will Your Animal Companions Be Protected in a Disaster?

Posted by at 6:52 PM | Permalink | No Comments
Disaster cat.

The looming threat of Hurricane Sandy to much of East Coast should all of us–no matter where we live–how critical is it to prepare to for disasters that may put the animals who share our lives at risk. It’s vitally important to know what would happen if a hurricane, fire, tornado, earthquake, flood, or other […]

  • Apr
  • 22

Disaster and Your Animals: Plan Ahead

Posted by at 7:15 AM | Permalink | 1 Comment

The recent triple crisis in Japan—a near-record earthquake, a devastating tsunami, and radioactive discharges from damaged nuclear power plants—underscores the importance of being prepared for natural disasters and other events that require evacuations. What we often don’t see during the round-the-clock news coverage is the toll that these emergencies take on cats, dogs, and other […]

  • Apr
  • 11

Providing Emergency Assistance to Animals on the Roadway

Posted by at 12:12 PM | Permalink | Comments (9)

We’ve all encountered injured and stray animals while traveling, but we don’t always know the best way to help them. The most important thing is to do something. If you ever encounter an injured animal, whatever you do, do not leave the animal unattended. Your response can truly mean the difference between life and death. […]

  • Mar
  • 29

Don’t Forget Your Best Friends When Disaster Hits

Posted by at 2:15 PM | Permalink | Comments (3)

PETA Asia-Pacific senior campaigner Ashley Fruno recently returned from animal rescue work in some of the most devastated regions of Japan, and below, she shares some of her experiences, as well as advice on protecting animals when disaster strikes your own community, with PETA Prime. After PETA Asia-Pacific learned about the devastation left in the […]

  • Mar
  • 22

Create Your Own Canine First Aid Kit

Posted by at 4:35 PM | Permalink | Comments (4)

Accidents can—and do—happen, so being prepared is crucial to keeping your dog safe. A simple yet important place to start is by programming useful contacts into your mobile phone, to ensure that emergency numbers are at your fingertips and you don’t waste valuable time searching for them when needed. Program the phone numbers and addresses […]

  • Aug
  • 31

His Name Is Earl

Posted by at 2:58 PM | Permalink | No Comments

Earl, a category 4 hurricane, could be pounding on East Coast residents’ doors within days. For those of us who live in areas prone to hurricanes (or wildfires, earthquakes, tornadoes, blizzards, or any other type of disaster) it’s crucial to make emergency plans for our animal companions now, before disaster strikes. Here are some tips: Always […]

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