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Are you ready to make a big difference for yourself, animals, and the Earth through simple day-to-day choices? PETA Prime has all the information you need to live a healthy, humane, and rewarding life.



  • Aug
  • 15

Creating Compassionate Classrooms

Posted by at 1:02 PM | Permalink | No Comments

Think back to your favorite book as a child or the movie that had the character or message that stayed with you-and don’t forget your favorite nursery rhyme, fable, or cartoon. Odds are that there was an animal involved. Animals are masterful teachers, and their lessons usually begin in the cradle and, if we’re lucky, […]

  • Dec
  • 3

Nurture or Nature – What Makes Us Compassionate?

Posted by at 8:48 AM | Permalink | No Comments

Like many other vegans and animal rights activists I know, no one else in my family is particularly “into” animals the way that I am. Some friends of mine have even been disowned by their families because of their unwavering commitment to helping animals. So where does this desire to help animals come from – […]

  • Jun
  • 4

Zoos: Don’t ‘Get the Party Started’

Posted by at 7:40 PM | Permalink | 1 Comment

What do blaring techno-pop, psychotropic drugs and zoos have in common? The answer, of course, should be “nothing,” but in an effort to keep revenue flowing in, zoos and aquariums around the world are welcoming events ranging from raves to weddings at their facilities—at a high cost to the resident animals. It’s bad enough that […]

  • Feb
  • 27

Reading, Writing, and … Animal Rights

Posted by at 3:14 PM | Permalink | No Comments
Reading, writing, and animal rights.

If you’ve been considering going back to school, you might be pleasantly surprised by the variety of offerings in current course catalogs, including a quickly growing number of animal studies programs. The Animals and Society Institute now lists more than 100 university courses across the country that fall under the rubric of animal studies, including […]

  • Jul
  • 21

The Vegan Grandmother: Great Movies—Great Messages

Posted by at 12:28 PM | Permalink | Comments (7)

Back in the day, we had very few movies to which we could point and say, “Now there’s a good, strong, humane message!” Oh sure, there were a few kid-oriented movies with a moral to the story, a few that were entertaining and educational, and even some that were socially sensitive. And of course, we […]

  • Mar
  • 19

The Vegan Grandmother’s Guide to Humane Education

Posted by at 12:00 PM | Permalink | Comments (8)

Whenever I hear of an animal ordinance, statute, or law that gives protections or special considerations to animals, I always think of the activists who came before me in order to bring about that legislation. For example, I know that a law we have here in Florida prohibiting untethered dogs in the back of pick-up […]

  • Jan
  • 26

PETA Member Works Across Generations to Help Animals

Posted by at 6:17 AM | Permalink | Comments (21)

Every one of the 250 children raised their hands to Principal Wanda Heidelburg’s question: “Who here likes animals?” In the front-row bench of the cafeteria, kindergarteners dangled their feet at least 4 to 6 inches above the floor. An expectant murmur hummed through the cavernous space as Ms. Heidelburg introduced this morning’s “special” guest. What […]

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